Corporate Branding & Strategy
I supported NBCUniversal’s Corporate Communications team in promoting NBC100, a milestone campaign for NBC’s centennial focused on honoring NBC’s legacy as a company of firsts. This work involved looking closely at the network’s history - its programming, talent, and cultural significance - and supporting the development of external-facing digital content.
Honoring the legacy
In addition to honoring a history of firsts, I also highlighted the many moments that continue to define NBCUniversal’s presence and cultural significance today. From campaigns promoting new Peacock releases, to NBC’s iconic holiday programming, to Legendary February, I supported corporate content that helped reflect the breadth of the company’s storytelling across digital platforms.
